Market Intelligence
Year
Org
Role
Product Manager
Design Lead
Engagement
Research
Prototyping
Visual Design
Product Management
Liquidnet pursued a new customer base of public companies needing a trusted perspective on the market. I led a team to research, design, iterate, and deliver a desktop app that visualized buy and sell demand.
Liquidnet partnered with the New York Stock Exchange to distribute the application, and it was installed on the desktop of thousands of CEOs, CFOs, and IROs of public companies.
In response to the success with customers, the app expanded to a fully featured web platform, which led to faster release cycles and more features delivered.
Desktop App
A simple, attractive desktop widget gives C-suite of a public company a birdseye view of how their stock is performing in the market
Concept Drawing
Initial concept for small form-factor desktop widget, based on user research findings
Web App
Expanded application on the web to support additional, more powerful features as requested by customers
Demand Report
We found a new opportunity in providing tailored analytics to publicly-traded companies